
Nine tips for writing media releases that work
Journalists are inundated with information every day, including more media releases than they have time to read. Given the competition
Continue reading
Six tips for pitching stories to journalists
Most companies would love to be the subject of constant, positive, unprompted coverage, however the reality is that journalists are
Continue reading
Media training: how it can help even experienced executives perform better
Sometimes even the smartest and most confident individuals get it wrong when it comes to public speaking. If you’re
Continue reading
Rebranding: getting the right help for a big task
Most business owners will tell you they never switch off.[1] Whether theirs is a multinational corporation or a small
Continue reading
The media landscape: how to make it work for your campaign
Media relations remains the bread-and-butter of many public relations agencies, and with good reason. However, if communications professionals are
Continue reading
How to improve your Facebook marketing
Marketing on Facebook could be about to get harder with its new focus on privacy and requirements for advertisers to
Continue reading